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Barnes & Noble (NYSE:BKS) cuts the price on its Nook SimpleTouch with GlowLight from $139 to...

Oct. 01, 2012 8:06 AM ETBarnes & Noble, Inc. (BKS) StockBKSBy: Clark Schultz, SA News Editor
Barnes & Noble (NYSE:BKS) cuts the price on its Nook SimpleTouch with GlowLight from $139 to $119 in order to match the cost of Amazon's new illuminated e-reader entry. With the Glowlight-enabled Nook now at pricing parity with the Kindle Paperwhite, the company hopes it can win over consumers on its merits in front of the holiday shopping season.

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