Barnes & Noble (BKS) cuts the price on its Nook SimpleTouch with GlowLight from $139 to $119...

|About: Barnes & Noble Inc (BKS)|By:, SA News Editor

Barnes & Noble (BKS) cuts the price on its Nook SimpleTouch with GlowLight from $139 to $119 in order to match the cost of Amazon's new illuminated e-reader entry. With the Glowlight-enabled Nook now at pricing parity with the Kindle Paperwhite, the company hopes it can win over consumers on its merits in front of the holiday shopping season.