Because a week wouldn't be complete without a new Facebook (FB -2.1%) ad product, the company is...

|About: Facebook (FB)|By:, SA News Editor

Because a week wouldn't be complete without a new Facebook (FB -2.1%) ad product, the company is now giving users the chance to pay $7 to use its Promoted Posts offering, until now aimed at businesses, to make sure an important post will appear near the top of their friends' news feeds. Separately, marketing chief Carolyn Everson says Facebook has begun tailoring its ad products to specific industries such as auto and telecom - GM must be pleased.