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TechCrunch's Josh Constine does a post-mortem on Zynga's (ZNGA) collapse. In addition to the...

TechCrunch's Josh Constine does a post-mortem on Zynga's (ZNGA) collapse. In addition to the mobile gaming shift, he blames higher customer acquisition costs, Facebook's efforts to reduce "game spam" within notifications and news feeds, and the growing popularity of more complex games than the likes of FarmVille. Zynga now has a market cap of just $1.88B, in spite of having $1.2B in cash in the bank. Have shares sunk low enough that a Nexon, Yahoo, or Amazon will make a bid?
Comments (2)
  • Kostyk
    , contributor
    Comments (25) | Send Message
     
    what do they need Zynga for?
    7 Oct 2012, 01:56 AM Reply Like
  • Rabbi Dingles
    , contributor
    Comments (19) | Send Message
     
    "I can't believe there is no market to sell Virtual Tractors for people with Virtual Farms so they can grow Virtual Corn to feed their Virtual Sheep bought with real money, well... counterfeit money from the Federal Reserve in exchange for Virtual Goods and Services."
    11 Oct 2012, 12:03 PM Reply Like
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