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Relying on its new "Want" and "Collect" buttons, Facebook (FB -2.4%) has begun testing...

Relying on its new "Want" and "Collect" buttons, Facebook (FB -2.4%) has begun testing Collections, a potential Pinterest rival that allows users to save pictures of products they like, and visit third-party sites to purchase them. Collections could be Facebook's second attempt to monetize e-commerce via referral traffic, following the recent launch of its Gifts feature. Testing partners include Pottery Barn and Neiman Marcus.
Comments (5)
  • Yokyok
    , contributor
    Comments (325) | Send Message
    how about a "Wave Goodbye" button?
    8 Oct 2012, 05:10 PM Reply Like
  • thor34
    , contributor
    Comments (94) | Send Message
    Relying on its new "pump" and "dump" buttons, Facebook has begun testing on its new "how dumb are you?" campaign which is part of the larger "hold the bag" program.
    8 Oct 2012, 06:05 PM Reply Like
  • tcumberford
    , contributor
    Comments (40) | Send Message
    All of these initiatives to try and make money off of their users reaks of desparation. Alot of these seemed to have started this past quarter. I'm curious to see on thier next earnings report how much these initiatives and testing have actually cost them and how they'll affect the bottome line.
    9 Oct 2012, 11:58 AM Reply Like
    , contributor
    Comment (1) | Send Message
    especially a few weeks before its another huge lockup expiration....
    9 Oct 2012, 03:50 PM Reply Like
  • Michael2343
    , contributor
    Comments (457) | Send Message
    Quite possibly the best shorting opportunity I have ever seen. Other sites which have come and gone didn't have the good fortune for traders to actually be publicly traded! Imagine if you could have shorted Friendster or MySpace or a billion other fads and passing fancies that never fooled wall street into buying into an IPO.
    9 Oct 2012, 09:00 PM Reply Like
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