Best Buy's (BBY +0.6%) new head of E-commerce, Scott Durchslag, has lofty goals to unite the...

|About: Best Buy Co. (BBY)|By:, SA News Editor

Best Buy's (BBY +0.6%) new head of E-commerce, Scott Durchslag, has lofty goals to unite the retailer's online and brick-and-mortar channels so that customers can transition easily between both buying worlds. Flipping around the old argument that Best Buy stores are merely Amazon's showroom, he notes that customers in stores are still an opportunity. Could deals-on-the-fly mobile alerts be part of the plan?