Kraft Foods Group (KRFT -1.2%) plans to launch Maxwell House cups for Green Mountain (GMCR...

|About: The Kraft Heinz Company (KHC)|By:, SA News Editor

Kraft Foods Group (KRFT -1.2%) plans to launch Maxwell House cups for Green Mountain (GMCR -0.5%) brewers, according to Reuters. The company says the cups will be produced outside of any licensing agreement with Green Mountain. After spiking sharply lower after the story broke, GMCR has recovered a good portion of the ground lost as traders digest that the development wasn't wholly unexpected.