A spokesperson for J.C. Penney (JCP) tells Women's Wear Daily that the $10 coupons sent to...

|About: J.C. Penney Company Inc. (JCP)|By:, SA News Editor

A spokesperson for J.C. Penney (JCP) tells Women's Wear Daily that the $10 coupons sent to customers are "gifts," not necessarily an indicator the retailer will back off its plan to stop couponing. Shares of JCP got a much-need charge yesterday with news of the $10 so-called gifts, clearing the $26 mark for the first time in almost a month.