Seeking Alpha

More on Facebook: Mark Zuckerberg was all about mobile. He noted 70% of mobile users visit...

More on Facebook: Mark Zuckerberg was all about mobile. He noted 70% of mobile users visit Facebook each day, compared with 40% of PC users, and promised mobile monetization will surpass PC monetization. But the company admits PC ad sales are falling as mobile grows. COO Sheryl Sandberg talked up Facebook's ad targeting ability (aided by new products), and the ROIs posted by brand campaigns. She also claimed engagement for news feed ads is 8x higher than for right-hand column ads. Zuck says he doesn't want to compete against iOS and Android.

Check out Seeking Alpha’s new Earnings Center

From other sites
Comments (1)
  • coolshaps
    , contributor
    Comments (48) | Send Message
     
    I've been posting on SA Market Currents re: my belief that FB would post good earnings for the most recent quarter and I was right.

     

    I honestly did not believe that they could react quickly enough to implement new systems and engage advertisers $'s fast enough to show an increase in mobile rev.

     

    I put some money in puts and lost, though I hopefully will have cancelled my losses with gains in BWLD puts.
    23 Oct 2012, 08:34 PM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs