One-hit wonders? Crocs (CROX -0.1%) and Deckers Outdoor (DECK -17.9%) give investors a painful...
One-hit wonders? Crocs (CROX -0.1%) and Deckers Outdoor (DECK -17.9%) give investors a painful lesson on how banking on a single product to drive growth in retail can end up in pain for the company, no matter how trend-setting the item may be at the time. Analysts note Under Armour (UA -0.7%) successfully branched out from its original niche, while Crocs and Deckers Outdoor stayed largely tied to their trademark product. 52-week return: Crocs -22.1%, Deckers Outdoor -71.7%, Under Armour +27.2%.
From other sites
at Nasdaq.com (Apr 7, 2015)
at 4-traders.com (Mar 24, 2015)
at Benzinga.com (Feb 26, 2015)
at Benzinga.com (Feb 23, 2015)
at CNBC.com (Jan 9, 2015)
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs