As Tim Hortons (THI) continues to feel the pain from McDonald's (MCD) entry into the coffee...

|By:, SA News Editor

As Tim Hortons (THI) continues to feel the pain from McDonald's (MCD) entry into the coffee market in Canada, a move by the restaurant chain into bagged coffee sales could take it another level. Raymond James analyst Kenric Tyghe notes McDonald's - which already uses coffee as a loss-leader at stores - will strengthen the power of its brand by getting into households in Canada where drinkers are prone to brew their own coffee at a high rate.