Yahoo's (YHOO) Broadcast Interactivity platform, which enables interactive TV programming and...

|By:, SA News Editor

Yahoo's (YHOO) Broadcast Interactivity platform, which enables interactive TV programming and ads, will be built into Samsung's Smart TV lineup. Included in the solution will be Yahoo's SoundPrint tech for automatically identifying content based on its audio feed. Plenty of companies have had big plans for interactive TV over the years, but getting consumers to embrace it in a big way has proven tough. (PR)