In an effort to rachet up the pressure on wholesalers and win back market share from...

|By:, SA News Editor

In an effort to rachet up the pressure on wholesalers and win back market share from off-exchange venues, Nasdaq OMX (NDAQ) plans to offer retail investors a discount on orders, starting in early 2013. Nasdaq program would be similar to the program launched by NYSE Euronext (NYX) in August, which discounts stock orders by fractions of a penny.