Microsoft Surface (MSFT) sales are "starting modestly," Steve Ballmer tells a French paper,...


Microsoft Surface (MSFT) sales are "starting modestly," Steve Ballmer tells a French paper, while blaming sales channel limitations (Surface is only available at Microsoft Stores and the company's site). Microsoft saw strong pre-orders for the Nvidia-based (NVDA) Surface RT, but reviews were lukewarm. The Intel-based Surface Pro, which is expected to cost more, hasn't yet arrived.

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Comments (9)
  • galaxy travels inc.
    , contributor
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    sales channel limitations......hmmm.... no long lines at the msft stores... better build more lol
    12 Nov 2012, 11:02 AM Reply Like
  • wigit5
    , contributor
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    Not sure why they went this route instead of Best Buy/ Target / Walmart etc...

     

    Sounds like a lame excuse too... not sure why people would spend money on this when the pro version will be out early 2013
    12 Nov 2012, 11:04 AM Reply Like
  • chopchop0
    , contributor
    Comments (5162) | Send Message
     
    They probably didn't want a repeat of the HPQ touchpad or RIMM playbook fiascos. Better to keep a tight grip on supply and so you can catch problems early instead of building too many and having a firesale that costs your company dearly.
    12 Nov 2012, 11:39 AM Reply Like
  • galaxy travels inc.
    , contributor
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    The RT had luke warm reception by IT professionals....oh also some more good news after two weeks the covers are developing cracks....msft said they will replace them....
    12 Nov 2012, 11:19 AM Reply Like
  • berylrb
    , contributor
    Comments (2374) | Send Message
     
    Oh, I thought the keyboard was rubberized?
    12 Nov 2012, 11:34 AM Reply Like
  • chopchop0
    , contributor
    Comments (5162) | Send Message
     
    This guy likes it:

     

    http://huff.to/QBtBhz

     

    I think it was premature to put the RT version out first. I know its for the holiday season, but I know many people, including myself, will wait for the full-featured W8 Pro version due later
    12 Nov 2012, 11:40 AM Reply Like
  • Arkeh Capital
    , contributor
    Comments (359) | Send Message
     
    MSFT does not want to dominate the market in Windows tablets (hence offer limited to own sales channels). It just pushes other PC OEMS into the market using ITS operating System (despite a risk for these OEMs to cannibalise their traditional PCs product) ==> MSFT success is a function of Windows 8 sales on tablets and not a function of MSFT own Hardware sales
    12 Nov 2012, 12:36 PM Reply Like
  • chopchop0
    , contributor
    Comments (5162) | Send Message
     
    Good point. It's a halo-type product to basically show off the software.
    12 Nov 2012, 01:08 PM Reply Like
  • bronchiti
    , contributor
    Comments (59) | Send Message
     
    The distribution is modest...They haven't said anything about the sales,except that the "reception to the device has been fantastic." Steve also said that soon it will be available in more countries and in more stores.

     

    - Update from Engadget
    13 Nov 2012, 12:25 AM Reply Like
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