A smart gambit or a sign of desperation? Groupon (GRPN +5%) has opened a 4K square foot "concept...

|By:, SA News Editor

A smart gambit or a sign of desperation? Groupon (GRPN +5%) has opened a 4K square foot "concept store" in Hong Kong it says will allow visitors to "experience the Groupon lifestyle" and pick up products purchased on Groupon's site. Flash mob dancers have been scattered around Hong Kong to help spread the news, which comes as Groupon increasingly depends on regular e-commerce sales (both its own and those of third parties) to make up for daily deals weakness. (PR)