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Intel (INTC) is paying PC audio hardware vendor Creative $20M to license graphics processor IP...

Intel (INTC) is paying PC audio hardware vendor Creative $20M to license graphics processor IP held by its ZiiLabs division (once known as 3DLabs), and $30M to acquire ZiiLabs' engineering assets. The purchase could bolster the competitiveness of the integrated GPUs found within Intel's PC and mobile processors - while the company has generally held a PC CPU performance edge against AMD, its GPU performance has trailed.
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Comments (6)
  • Ashraf Eassa
    , contributor
    Comments (9300) | Send Message
     
    THIS COMPANY HAS NO MOBILE STRATEGY, SHORT SHORT!

     

    Seriously though, I don't know how good 3DLabs' tech is, but I just love to see Intel deploy its cash in ways like this.

     

    (Long INTC)
    20 Nov 2012, 09:00 AM Reply Like
  • Battlezone
    , contributor
    Comments (94) | Send Message
     
    Do you think they deployed their cash equally well on buying McAfee then?
    20 Nov 2012, 09:40 AM Reply Like
  • Ashraf Eassa
    , contributor
    Comments (9300) | Send Message
     
    Eh, no. McAfee was a terribad purchase.
    22 Nov 2012, 02:01 PM Reply Like
  • Sal Marvasti
    , contributor
    Comments (1362) | Send Message
     
    Huh, never heard of 3dlabs. This is a joke.
    They want to compete with ATI tech which is on par with nvidia, buy buying a no name graphics tech for peanuts?
    20 Nov 2012, 01:57 PM Reply Like
  • rasanders22
    , contributor
    Comments (581) | Send Message
     
    3dlabs has been around since 1983.
    21 Nov 2012, 08:56 PM Reply Like
  • Ashraf Eassa
    , contributor
    Comments (9300) | Send Message
     
    You do realize that Haswell's IGP is going to be really, really good, right?
    22 Nov 2012, 02:01 PM Reply Like
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