Jamba Juice (JMBA) plans to open three new locations next year with a new "juice-forward"...

Jamba Juice (JMBA) plans to open three new locations next year with a new "juice-forward" concept. The company says the design of the new stores will be more modern than its mall outlets with fruits and vegetables showcased. The bigger issue: Will Jamba Juice keep an edge over Starbucks in the juice market with its rival possibly distracted by the purchase of Teavana and big bet on the tea market?
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Comments (2)
  • Valuable Insights
    , contributor
    Comments (478) | Send Message
    $SBX could compete, or they could simply buy $JMBA and make a good idea, with a good brand name, actually work.
    20 Nov 2012, 09:15 AM Reply Like
  • sodamanzack
    , contributor
    Comments (17) | Send Message
    If it is healthy and that is the emphasis, Jamba is not competing Jamba is leading. Jama energy drink w/o caffein but as a protein and potassium energy supplement can also create a niche in the market.
    The best fit for Jamba is Wendy's who is able to offer more imagination in their food offerings. Wndys does not offer breakfasts and there are possiblities there also. I like a flax cereal garnished with appricots, coconuts and honey with skim milk.
    21 Nov 2012, 05:39 AM Reply Like
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