Seeking Alpha

Goldman Sachs has shoes on its mind. Beyond lining up Crocs (CROX +7.3%) as its favorite name in...

Goldman Sachs has shoes on its mind. Beyond lining up Crocs (CROX +7.3%) as its favorite name in the sector, the firm starts research on Sell-rated Steven Madden (SHOO -2.1%) and launches coverage on Deckers Outdoor (DECK -0.1%) and Wolverine World Wide (WWW -1.6%) with Neutral ratings. The biggest takeaway from the Goldman dip into the sector is that the firm isn't convinced Crox and Deckers Outdoor are weighed down with "broken fads" for headline products.
Comments (2)
  • All you need to do is go to http://www.crocs.com and then go to http://bit.ly/SqfGK0 to see that Goldman is wrong. No one wants to wear clogs or anything shaped like a clog. Go look at what people are wearing. Go look in Dillards or Macys. Look at the ad on tv where the girl gets a Madden Girl pair of shoes for Christmas. Steve Madden has been designing American shoes for 2 decades. And this is the season for his boots. Women have gone crazy for boots and they have become a necessity with leggins and skinny jeans. SHOO is a great stock and CROX is completely broken. You may make money by trading CROX but don't be a sucker thinking you have a long term investment. And short SHOO at your own peril.
    28 Nov 2012, 10:54 AM Reply Like
  • The other problem Goldman hasn't considered is that women buy a lot of shoes and they are not athletic shoes. And they wear out quickly or get scuffed. Athletic shoes last for years unless you wear them every day. Women do not wear athletic shoes every day, and neither do men who go to work in an office. Already we need to replace our Madden shoes and boots that were bought last year. And we won't be replacing them with clogs or uggs. Madden shoes for girls and Nike athletic shoes for boys are on my Christmas shopping list. Funny how that ad just came out.
    28 Nov 2012, 11:30 AM Reply Like
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