New Yahoo (YHOO) COO Henrique De Castro is planning a big overhaul of the Internet giant's ad...
New Yahoo (YHOO) COO Henrique De Castro is planning a big overhaul of the Internet giant's ad sales model, sources tell Kara Swisher. Each sales rep will now sell all of Yahoo's ad products, with responsibilities split up along industry verticals (automotive, entertainment, etc.). That's how ex-employer Google does things, but not Yahoo, which splits responsibilities based on region and ad type. Some attrition is expected within Yahoo's sales force, already reported to be feeling neglected in the Marissa Mayer era.
From other sites
at CNBC.com (Tue, 5:38PM)
at CNBC.com (Tue, 2:11PM)
at CNBC.com (May 14, 2015)
at CNBC.com (May 12, 2015)
at CNBC.com (Apr 8, 2015)
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs