Interest in purchasing an iTV (AAPL) is more than twice the initial interest in buying an iPhone...

|By:, SA News Editor

Interest in purchasing an iTV (AAPL) is more than twice the initial interest in buying an iPhone or iPad, says Morgan Stanley's Katy Huberty, with many consumers willing to pay a "meaningful premium." Success of the product, she says, could mean about $50B in revenue upside for Apple. Shares +0.5% premarket.