PepsiCo (PEP) plans a new advertising campaign for Diet Pepsi after tweaking its...

|About: PepsiCo Inc. (PEP)|By:, SA News Editor

PepsiCo (PEP) plans a new advertising campaign for Diet Pepsi after tweaking its ingredients to enhance taste. The company will spend more money on Diet Pepsi marketing in 2013 as part of its bid to win back market share.