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Wal-Mart (WMT) did not disclose the terms of its acquisition of social media startup Kosmix, but...

Wal-Mart (WMT) did not disclose the terms of its acquisition of social media startup Kosmix, but Kara Swisher reports a price tag of $300M. It's the latest evidence that Wal-Mart, considered something of an also-ran in e-commerce, now understands that consumers are turning increasingly to social networks to decide what to buy.
Comments (1)
  • I am confused by WalMart's decision. $300 Million for a social media company? Ummmm....what?
    19 Apr 2011, 01:09 PM Reply Like
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