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McDonald's (MCD) continues to try to find a way to put a charge into sales in Japan after a...

McDonald's (MCD) continues to try to find a way to put a charge into sales in Japan after a recent series of stumbles. The latest moves involve a 24-hour breakfast menu and promoting its "60 seconds service." The big picture: The company hasn't been able at to adapt successfully to the significant shifts in dining preferences and spending habits by consumers in Japan following the 2011 earthquake and tsunami.
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  • Richard Adams
    , contributor
    Comments (208) | Send Message
     
    It's obvious that the people running McDonald's in Japan have never worked in a McDonald's restaurant.
    18 Jan 2013, 12:21 PM Reply Like
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