There's an investing lesson in here somewhere. Harris Interactive's 2013 Reputation Quotient...

|By:, SA News Editor

There's an investing lesson in here somewhere. Harris Interactive's 2013 Reputation Quotient survey shows Amazon (AMZN) moving past Apple as the country's reputation leader. Bank of America (BAC) retains a spot in the bottom 5 (along with HAL, GS, and AIG), but enjoyed the largest reputation rebound in 2012. Maybe of most interest are those dropping off the list of visible companies, including: UPS, KSS, and GIS.