A survey by investment firm Cowen shows that the expensive bet on original programming by...

|By:, SA News Editor

A survey by investment firm Cowen shows that the expensive bet on original programming by Netflix (NFLX +2.3%) just might pay off for the company. Of those subscribers polled, 86% said they were less likely to cancel with the new drama House of Cards on Netflix's slate of programming. Also of interest on the Netflix model, 90% of respondents said they like having the ability to watch all the episodes at once.