Green Mountain Coffee Roasters (GMCR) exec David Sachs says 2016 could see 35M single-serve...
Green Mountain Coffee Roasters (GMCR) exec David Sachs says 2016 could see 35M single-serve brewers at home (the company has its Keurigs in 12M U.S. households today) as coffee hits another growth cycle. One potential way to triple sales is through the consumer trend of finding healthier foods and drinks. He thinks the company can promote the health benefits of coffee and create new K-cup blends infused with antioxidants.
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