Amazon's (AMZN +2.4%) new Kindle Cloud Reader, which lets Kindle users read their e-books on web...

|By:, SA News Editor

Amazon's (AMZN +2.4%) new Kindle Cloud Reader, which lets Kindle users read their e-books on web browsers and increases the number of places they can access digital content, allows it to sell digital books without sharing revenue with Apple (AAPL +2.2%), which typically requires a 30% cut of content delivered through apps distributed via its online store.