Seeking Alpha

Ad executives say Yahoo (YHOO), Microsoft (MSFT) and AOL Inc. (AOL) are in the midst of forming...

Ad executives say Yahoo (YHOO), Microsoft (MSFT) and AOL Inc. (AOL) are in the midst of forming a web ad alliance in an effort to take on Google (GOOG). Currently, the trio sells ads to marketers separately; a JV would supposedly simplify purchasing and potentially boost sinking ad rates, but executives are skeptical.
From other sites
Comments (1)
  • Canary Cash
    , contributor
    Comments (471) | Send Message
     
    3 wrongs don't make a right.
    15 Sep 2011, 06:58 AM Reply Like
DJIA (DIA) S&P 500 (SPY)
ETF Hub
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs