PayPal (EBAY) acquires Iron Pearl, a startup developing software that aims to boost customer...
PayPal (EBAY) acquires Iron Pearl, a startup developing software that aims to boost customer retention by analyzing user activity. Presumably, PayPal wants to use Iron Pearl's to uncover ways too increase transaction volumes among existing users. In a blog post, PayPal chief David Marcus (previous) praises Iron Pearl for developing "groundbreaking tools, methodologies and intellectual property, built on a new understanding of the social and cultural factors that drive the viral spread of products, combined with new approaches to data analysis and predictive modeling"
From other sites
Video at CNBC.com (Thu, 6:25PM)
Video at CNBC.com (May 18, 2015)
at CNBC.com (May 14, 2015)
at CNBC.com (May 12, 2015)
Video at CNBC.com (May 6, 2015)
ETF Screener: Search and filter by asset class, strategy, theme, performance, yield, and much more
ETF Performance: View ETF performance across key asset classes and investing themes
ETF Investing Guide: Learn how to build and manage a well-diversified, low cost ETF portfolio
ETF Selector: An explanation of how to select and use ETFs