Electronic Arts' (ERTS) much-anticipated Battlefield 3 game is off to a hot start: EA says 5M...

|About: Electronic Arts Inc. (EA)|By:, SA News Editor

Electronic Arts' (ERTS) much-anticipated Battlefield 3 game is off to a hot start: EA says 5M copies of the title have were sold in its first week of availability. The figure suggests an earlier Cowen estimate for 11M first-year sales could prove conservative.