Adobe (ADBE) has acquired Auditude, a provider of video ad management solutions for content...

|About: Adobe Systems Incorporated (ADBE)|By:, SA News Editor

Adobe (ADBE) has acquired Auditude, a provider of video ad management solutions for content providers. Much like a September product announcement, the deal is an attempt by Adobe to diminish the impact of HTML5's gradual displacement of Flash in the online video world, by offering a broader set of tools to its publishing customers.