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Facebook's (FB) ad impressions and prices respectively rose 39% and 3% Y/Y in Q1, Sheryl...

Facebook's (FB) ad impressions and prices respectively rose 39% and 3% Y/Y in Q1, Sheryl Sandberg states on the CC; given the success of Sponsored Stories and the FBX Exchange, the price growth seems light (mobile a likely reason). Still, Y/Y ad rev. growth was higher in Q1 than in any 2012 quarter, thanks partly to demand for app install ads (used by 3.8K developers to drive ~25M downloads). Payments revenue rose Q/Q after adjusting for an extra month in Q4, and Facebook claims record gaming activity (good for ZNGA). PC ad revenue was flat Y/Y. Mark Zuckerberg hints Instagram will soon be monetized. (live blogs: I, II) (previous)
Comments (3)
  • romilar
    , contributor
    Comments (698) | Send Message
     
    ZNGA-CHACHINGA.
    1 May 2013, 10:49 PM Reply Like
  • beautidoc
    , contributor
    Comments (132) | Send Message
     
    When radio, television, and even the internet were first introduced it took years of each respectively to monetize (see this month's Vanity Fair article on FB). In today's "got to have it right now" society FB is actually doing very well for one year as a public company. Go FB LONG!!!!
    1 May 2013, 11:02 PM Reply Like
  • gwynfryn
    , contributor
    Comments (4707) | Send Message
     
    bea, what does being a public company have to do with anything? It's been trying to make money for eight years now, and in the modern world, that is a very long time...
    2 May 2013, 10:24 AM Reply Like
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