Wednesday, May 27, 2015
- As media ratings continue to move into the digital age, Nielsen (NYSE:NLSN) says it's partnering with Tencent Holdings (OTCPK:TCEHY) to launch Digital Ad Ratings, looking to tap a bigger share of a $31B market.
- The move is a push to track unique statistics for an ad across multiple platforms for the first time in China, just as Tencent is pushing to increase mobile ad revenue.
- Nielsen will measure campaigns using surveys of 46,000 Chinese consumers and aggregate data from Tencent's hundreds of millions of users. Tencent's mobile messaging client WeChat boasts 500M monthly active users.
- Nielsen says it worked with publishers and advertisers in developing the system, and it plans to roll it out to other companies in China as well.
- Competitor comScore (NASDAQ:SCOR) says its similar service is already available in China.
- Galaxy Entertainment (OTCPK:GXYEF) is devoting 110 of the 150 tables at the second phase of its Galaxy Macau casino complex to the mass market segment.
- The increased mix of mass market tables is an indication of where the company sees the best potential for growth with the VIP segment still being held back by a corruption and Visa crackdown.
- Galaxy is also investing more in non-gaming development.
- Lamborghini announces it will introduce a SUV in 2018.
- The ultra high-end SUV will be priced at just under $196K.
- By the time the model hits the streets, rival crossover offerings from Rolls-Royce, Aston Martin, and Maserati are also expected to be on the market.
- Lamborghini is owned by Volkswagen (OTCQX:VLKAY) and operated under its Audi division.
- Hyundai (OTC:HYMLF) says it's on schedule to hit its target of 760K unit sales in the U.S. this year.
- The South Korean automaker has recorded a 6.2% Y/Y U.S. sales gain through April and added 10 bps of market share.
- A new generation of the Tucson truck to be unveiled this summer could help Hyundai stay on track in the second half.
- Athens (GREK, NBG) is leading the way with a 3.6% gain. Italy (NYSEARCA:EWI) is higher by 1.9%, France (NYSEARCA:EWQ) by 1.7%, Spain (NYSEARCA:EWP) by 1.6%, Germany (NYSEARCA:EWG) by 1.1%. The Stoxx 50 (NYSEARCA:FEZ) is ahead by 1.2%.
- Source: CNBC
- ETFs: VGK, FEZ, HEDJ, IEV, EPV, EZU, FEU, EEA, EURL, FEP, UPV, DBEU, ADRU, HEZU, FEEU, IEUR, FIEU, DBEZ, FEUZ, SBEU
- Maintaining its benchmark overnight rate at 0.75%, the Bank of Canada says the economic outlook hasn't changed a whole lot from last month. Like the rest of the professional economist class, the PhD's at the BOC expect a rebound in economic growth south of the border in Q2, which should benefit Canada's export sector.
- "Recent indicators suggest consumption in Canada is holding up relatively well, given the impact of lower oil prices on gross domestic income."
- The loonie (NYSEARCA:FXC) remains marginally lower on the session, buying $0.8028.
- ETFs: EWC, CNDA, EWCS, QCAN, FCAN
- Adidas (OTCQX:ADDYY, OTCPK:ADDDF) appears to be sticking to a measured response to the company's recent struggles.
- Financial Times notes the German sports apparel seller is speeding up its ability to put new products in stores and refining its marketing message - instead of making drastic moves like selling Reebok or axing CEO Herbert Hainer.
- Adidas was dealt a new wildcard this morning with it a major World Cup sponsor after FIFA officials were arrested in a major corruption scandal. Soccer is a sport where Adidas maintains a healthy advantage over upstart Under Armour.
- Kelley Blue Book forecasts U.S. automobile sales will fall 1% Y/Y to 17.3M units in May.
- Fiat Chrysler Automobiles (NYSE:FCAU) is expected to see sales growth of 2.9% to 200K units, while Ford (NYSE:F), General Motors (NYSE:GM), and Toyota (NYSE:TM) are seen dropping back during the month.
- KBB sees growth in the mid-size SUV/crossover segment offset by sliding demand for mid-size cars and compacts.
- Japan +0.17%.
- Hong Kong -0.60%.
- China +0.63%.
- India +0.12%.
- London +0.52%.
- Paris +0.47%.
- Frankfurt +0.39%.
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