Microsoft's (MSFT) Bing momentum continues through week-two since the launch, with U.S. search penetration up 0.9 percentage points to 16.7% - from 13.7% pre-Bing. Its share of search result pages also climbed 0.9 points to 12.1%, vs. 9.1% two weeks ago. (comScore) Meanwhile, shares of MSFT are +12.2% since June 1.
I don't believe a word of it. Haven't met anyone who has said they shifted behavior from Google to Bing ... and really, comScore has a self-interest in driving interest in this so-called "competition". The search game is OVER. Google continues to invest heavily, and has anyone noticed the stuff they're doing online? Pretty slick intergration for Blackberry and iPhone devices. Meanwhile, Steve Balmer is stuck in trying to build another (Mobile) OS monopoly ... forget MSFT, forget BING, forget their mobile strategy ...
If you read the reviews, or try it, Bing is just as good as google and may be a bit more pleasant to the eye. With a huge advertising campaign behind them, they are likely to get a nice bump.
Most OS's or 'google-integrated' devices give you a choice of Yahoo or Google, not hard to add Bing if it gets popular.
I use all all three top search engines. Made Bing my home page because nice to look at, but have Google read to go in the search bar. Also use Yahoo's AllTheWeb.
This news story has 5 comments:
Most OS's or 'google-integrated' devices give you a choice of Yahoo or Google, not hard to add Bing if it gets popular.