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Market Currents

Thursday, July 9, 2009
1:59 PM TweetThis
  • Burger King's (BKC) new marketing strategy: Target a different international market each month with an ad that offends some segment of the population. Then, after garnering enough attention, apologize and pull the ad.

This news story has 1 comment:

  •  
    That's one way to get people to talk about you again, I guess...
    2009 Jul 09 03:27 PM Reply
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