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Market Currents

Tuesday, October 13, 2009
10:45 AM TweetThis
  • Most consumers plan to spend about the same amount this holiday season that they did in 2008, according to NPD's Holiday Retail Outlook. 59% of those surveyed plan to hold spending steady (down from 63%), 30% plan to spend less (up from 26%), and 11% plan to spend more. Consumers said "value" has the biggest impact on where they shop and what they buy.

This news story has 3 comments:

  •  
    Spending will remain about the same, but profits will fall this Christmas season, as consumers "trade down" to lower margined goods.
    Oct 13 10:47 AM | Link | Reply
  •  
    Wasn't last year a down year for Christmas spending,with retailers not taking in that much?
    Oct 13 11:01 AM | Link | Reply
  •  
    Smart Shoppers will wait for the huge markdowns that will be offered
    just before Christmas. Retailers still have summer and fall clothing that they
    are trying to sell at huge markdowns, now the winter clothing has arrived.
    Just wait and you can get better deals.
    Oct 13 11:16 AM | Link | Reply
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