Market Currents
Tuesday, October 20, 2009
5:07 PM
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Yahoo's (YHOO) Q3 results aren't as important as Q4, when we finally get to see results of its branding work, Gartner's Allen Weiner says. "There's potentially a huge halo effect around Yahoo, around this branding. [And] we'll see if the search deal with Microsoft (MSFT) goes through." Today is "a very soft prelude," he says, but a good one.