Demand Media (DMD) - NYSE
  • Tue, Apr. 12, 4:18 PM
    • News company E.W. Scripps (SSP +1.5%) has acquired youth-focused satire publisher Cracked from Demand Media (DMD +0.8%).
    • Scripps is paying $39M in cash. It notes Cracked has a strong youth following, particularly affluent millennial males, and that 50% of its audience goes straight to the site and spends an average of eight minutes on text and video.
    • Cracked turned a profit in 2015 on revenue of about $11M. For its part, Demand Media (which acquired Cracked in 2007) says the sale will let it further enhance product quality with a more focused portfolio.
    • Now read 4 Radio And Television Stocks To Buy Now »
    | Tue, Apr. 12, 4:18 PM
  • Jun. 24, 2013, 4:23 PM

    Demand Media (DMD) has acquired Society6, an e-commerce marketplace for artwork and related merchandise (prints, home decor, etc.), for $94M ($75M in cash + $19M in stock). Society6, which had 2012 revenue of $15M, represents the latest attempt by Demand to diversify from its content-farming roots. In March, the company bought fee-based arts & crafts site CreativeBug, and in January, it bought domain name registrar The deal will consumer much of Demand's cash balance, since the company only had $109.4M in cash as of March 30.

    | Jun. 24, 2013, 4:23 PM
  • Mar. 19, 2013, 11:45 AM

    Often derided as an SEO-driven content farm, Demand Media (DMD +0.6%) is expanding into paid content by acquiring CreativeBug, a site that provides arts & crafts how-to lessons for an up-front or monthly fee. Demand claims CreativeBug will complement crafts-related content on its eHow site. AllThingsD's Peter Kafka thinks the deal's price tag is likely in the "low double-digit millions."

    | Mar. 19, 2013, 11:45 AM
  • Jan. 7, 2013, 11:46 AM

    A couple of Internet acquisitions: 1) InterActiveCorp (IACI -2.8%) has acquired, a site that connects students with 2,500 online tutors for immediate sessions. 2) Demand Media (DMD -1.4%) has bought, a domain name registrar responsible for 1.5M registrations since '03. Demand is already the world's #2 registrar (behind VeriSign) via its eNom subsidiary, which works with resellers and partners ( sells directly). Terms for both deals are undisclosed.

    | Jan. 7, 2013, 11:46 AM
  • Apr. 29, 2012, 4:53 AM

    Demand Media (DMD) was in advanced talks to sell itself to P-E firm Thomas H. Lee Partners for up to $1.2B, almost twice its market cap of $605M, All Things D reports. However, Demand ended the negotiations due to complications over Lee's ability to finance the deal and worries about retaining execs once it had been closed.

    | Apr. 29, 2012, 4:53 AM | 1 Comment
Company Description
Demand Media, Inc. is a diversified media and technology company that connects individual content creators and artists to passionate audiences across several large and growing lifestyle categories via eHow,, Cracked, Society6 and Saatchi Art. Demand Media Content Solutions and... More
Sector: Technology
Country: United States