Seeking Alpha

  J.C. Penney Company Inc. - NYSE

10/31/2014, 1:57 PM ET
  • Dave Dierking, CFA | Send Message 1 Apr 2013

    I've talked before about how $JCP is in big trouble. This could be their last chance to turn it around....
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    • Perkins Cove | Send Message 1 Apr 2013
      : big...that's exactly IT. They had a good rep for selling good value.....and this guy Ron want's to do WHAT? Where was the board on this....?
    • Perkins Cove | Send Message 1 Apr 2013
      : Dave, that's right. Some customers may never try to go back as I did. The big MO (momentum) is very important.
      JCP vs. ETF Alternatives
      Company Description
      J.C. Penney Co Inc is engaged in selling merchandise and services to consumers through its department stores and through its website It mainly offers apparel, footwear, accessories, and fine and fashion jewelry.
      Sector: Services
      Country: United States