Universal Hoping To Give Horror Genre A Jolt With Micro-Budgeted 'Ouija'
The Entertainment Oracle • Yesterday, 1:42 AM
- Universal banked big on the declining horror genre this October with two Halloween friendly releases.
- While 'Dracula Untold' didn’t scare up anything special its opening weekend, the odds are better for 'Ouija.'.
- This year only two horror films ('The Purge: Anarchy' and 'Annabelle') have grossed over $20 million during its opening weekend.
- Studio sibling NBC is also banking on a horror industry resurgence with Friday night’s debut of 'Constantine.'.