Jun. 24, 2013, 4:23 PMDemand Media (DMD) has acquired Society6, an e-commerce marketplace for artwork and related merchandise (prints, home decor, etc.), for $94M ($75M in cash + $19M in stock). Society6, which had 2012 revenue of $15M, represents the latest attempt by Demand to diversify from its content-farming roots. In March, the company bought fee-based arts & crafts site CreativeBug, and in January, it bought domain name registrar Name.com. The deal will consumer much of Demand's cash balance, since the company only had $109.4M in cash as of March 30. | Comment!
Mar. 19, 2013, 11:45 AMOften derided as an SEO-driven content farm, Demand Media (DMD +0.6%) is expanding into paid content by acquiring CreativeBug, a site that provides arts & crafts how-to lessons for an up-front or monthly fee. Demand claims CreativeBug will complement crafts-related content on its eHow site. AllThingsD's Peter Kafka thinks the deal's price tag is likely in the "low double-digit millions." | Comment!
Jan. 7, 2013, 11:46 AMA couple of Internet acquisitions: 1) InterActiveCorp (IACI -2.8%) has acquired Tutor.com, a site that connects students with 2,500 online tutors for immediate sessions. 2) Demand Media (DMD -1.4%) has bought Name.com, a domain name registrar responsible for 1.5M registrations since '03. Demand is already the world's #2 registrar (behind VeriSign) via its eNom subsidiary, which works with resellers and partners (Name.com sells directly). Terms for both deals are undisclosed. | Comment!
Apr. 29, 2012, 4:53 AMDemand Media (DMD) was in advanced talks to sell itself to P-E firm Thomas H. Lee Partners for up to $1.2B, almost twice its market cap of $605M, All Things D reports. However, Demand ended the negotiations due to complications over Lee's ability to finance the deal and worries about retaining execs once it had been closed. | 1 Comment
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