- GNC Holdings has come onto my investing radar screen due to more than 20% share price decline recently.
- Flattish 1Q14 same store growth guidance is the culprit for share price weakness.
- My view: 1Q14 same store growth weakness is likely to be temporary (weather-related) after a close examination.
- Detailed comparative analysis suggesting GNC as much more of a brand company than rivals.
- Valuation (DCF, EV/Invested Capital, and PE comp) points to under-valued share price.