- Northwest Bio has been the subject of a massive promotional campaign which has seen the stock price soar.
- Many of the authors involved have close hidden ties to promotional firm MDM Worldwide and / or Redfish Creative.
- In some cases, authors have used fictitious identities and fake credentials within healthcare or finance. In fact they are simply paid writers.
- Redfish Creative reveals its use of bulk pricing for writing undisclosed promo articles and mass message board postings on Yahoo.
- Much of the promotional information written on Northwest has been either misleading or downright wrong.