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  • commenter
    Michael
    Aug 02 11:10 PM
    My Website
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    I encourage the music industry to read Chris Anderson because Music is going to be free and it will need to seek a different business model. Reply
  • commenter
    yvidan
    Aug 02 07:36 AM
    My Website
    YouTube’s 4% Problem Is Really Part of The Solution [view article]
    coming from the interactive industry, i hear people in the industry saying how freeshare video is the viral next step of the industry.

    i do not see this yet, but internet advertising is on the rise, and will continue to do so in my humble opinion because it is:

    a) more cost effective - the advertiser get much more for his money
    b) it is possible to keep track of data and change addvertising concepts as needed.     Reply
  • commenter
    Jimmy
    Lathrop
    Aug 01 11:46 PM
    My Website
    Cannibalization: Three Challenges to the Movie Industry [view article]
    It was disappointed that your article did not mention the biggest challenge facing the movie industry today - the utter and complete lack of quality content. Reply
  • commenter
    Jimmy
    Lathrop
    Aug 01 11:44 PM
    My Website
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    I have represented many people (pro bono) who have been sued by the Recording Industry Association of America. My colleague Ray Beckerman has a web site where he details the lengths that the RIAA goes in order to try to capture their crumbling market share.

    recordingindustryvspeo...     Reply
  • commenter
    K. Lewis
    Aug 01 04:08 PM
    My Website
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    There's a major disconnect in perception here. The labels have a lot of room to squeeze profits out of their music products. They don't HAVE to spend so much on signing, recording, and promoting acts that it requires 500,000 sales to be profitable. The emerging so-called 360 deals are an attempt to do things differently but even they are front loading the bet against a proven talent that may or may not pay off. The cost model has to change to put the money where it counts instead of spraying cash hoping to hit the target. Put simply, the labels spend to much on the hope of a products potential rather than shifting that spending to a later point in the product life cycle to focus the spending on products that are actually performing.

    The labels have access to big media outlets to promote their artist but do so inefficiently. They can profit just fine if they stop wasting so many marketing dollars. If my label can profit beginning at 1500 sales, why can't theirs? If I can ramp up marketing spending based on a products performance why can't they? Of course the scale is different but the math is simple. Spend smarter.     Reply
  • commenter
    Brewer
    Aug 01 01:40 PM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    Apple offers all the labels a much higher-quality, DRM free format called "iTunes +". But EMI is about the only one to use it. I guess the labels don't want our money after all. It doesn't cost them any more money to improve the product and increase sales, but they aren't interested.

    When are the Beatles coming out in remastered digital? That is taking forever.     Reply
  • commenter
    dithers
    Aug 01 01:05 PM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    I meant to add that 'quality' is a subjective and culture driven concept - todays music fans are mostly VERY happy with the quality of MP3 files - its not up to 'audiophiles' to set some arbitrary standards for others.

    Eventually high quality sound files, exceeding that of all other files, will be available.

    It still wont save a dying business.     Reply
  • commenter
    Chandler
    Lutz
    Aug 01 01:02 PM
    My Website
    Advertising, Consumer Spending: How Low Can It Go? [view article]
    Great Article...I have to say...this shouldn't be much of a surprise to anyone as all the media companies mentioned above are cyclical in nature. To further evince your point that ad revenue is slowing, mastercard recently reported higher than expected earnings with a lower marketing expense being a key factor.

    Also, there is more competition today than ever before advertisement dollars amongst media firms. One would expect that this would also decrease "prices" and profits...

    One final comment...can the street please keep downgrading disney and hammer the stock downward so we can all buy it...a few more articles like this will help...     Reply
  • commenter
    dithers
    Aug 01 12:58 PM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    Music isnt an 'essential service', so it can decline when people decide that they have more importnant things to spend cash on.

    30 years ago, most people had older cars and did work themselves, but now, most have newer cars.

    30 years ago no-one had a personal computer with the ability to get digitised files of all types from out of a wire - now they do.

    Owning a personal computer costs about $500 - $700 year, at least.

    This money comes directly from Music, Movies, etc.

    Music has always had a low priority - its just sound - and it is impossible for the Music Biz to suddenly give it 'added value' - if they coulda, they woulda.

    Digitised files, easy sharing with friends, buy only the tracks you like, other things to spend your cash on.

    Music is settling to its level, according to the wishes of consumers, and the competition for the consumer dollar.

    Music, although I love it, just does NOT have the dollar value that the Music Biz thinks it does.
    They have a business that is horribly anachronistic, but they wont accept that.

    Too bad. Amazon, Apple, etc are the new music businesses - its only a matter of time before artists will go DIRECT to the digital file providers.
    Then the game will be over for EMI, Universal, and the rest.     Reply
  • commenter
    ZOZ
    Aug 01 12:06 PM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    fyi - Universal Music Group was never owned by GE. UMG is owned by Vivendi. Universal was once a big family, until Vivendi sold off the studio and theme park division to GE, but retained the record group. Reply
  • commenter
    ND
    Aug 01 10:53 AM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    I'm a recording artist myself and feel we must share the blame. People buy individual tracks from iTunes because half the songs on most CDs are crap, tacked on to up the publishing money. The public got fed up with paying $15 for two or three good songs. Reply
  • commenter
    tom1234
    Aug 01 10:28 AM
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    will laser tv take over the tv screen business---WHAT ? Reply
  • commenter
    Benzeene
    Aug 01 09:33 AM
    My Website
    Will Music Sales Be Profitable for Record Companies in Ten Years? [view article]
    As a creater of music, you are on point. The changing environment for the selling of music, combined with its ubiquity does, in fact, reduce its value in the mind of the consumer. 'If I can get music everywhere for free, then why pay?' is a clear sentiment.

    As well, there is the other side of the equation: If everyone can (and does) create their own CD's, then does music really live up to its full potential? If every 14 year old can roll their own, isn't there a "dumbing down" of quality?

    So on the marketing side and on the creative side there is a mass reduction of value that is essentially technology driven.

    The question is, do we like to eat mediocre food? Even if it's cheap?

    The problem as I see it is not that the record companies didn't accept new technology. It was that they demonstrated a total lack of imagination - artistically and technologically. This didn't just happen over night. Over the past 25 years, the accountants took over the shop at the big ones, so there was no vision for the future of music, no artist development, product development, investment in novel integrations - you name it. They were in it for the money.

    Today it's even worse. There's very little new music product anymore. If there's a TV show, then a music product can be generated as an additional sale within the larger context of an "entertainment product." Due to the scale of large media enterprises, it's the only option. Sales must exceed 500,000 for music products, or it's not worth doing.

    But music is not only a "product." It is an art form. And genuine artists are finding new ways of reaching people, while featuring their dedication to the quality of their work.

    In the end, the differentiator will always be the quality of communication - live performance, song writing and record production. Artists are natural users of technology - finding new ways of integrating forms, ideas and creating products from those efforts.

    So I'm hopeful that - over time - we will learn how to differentiate our products from the dreck. The key will be access to the artistic process/performances, and the pricing of that access.
     Reply
  • commenter
    unique
    Aug 01 09:02 AM
    Cannibalization: Three Challenges to the Movie Industry [view article]
    I find that all companies in general are not asking their employees what the employees doing the jobs think and haw todo things better and save the companies money. I see it where I work. Administration makes all the decisions and never asks the employee for any input. Reply
  • commenter
    K. Lewis
    Jul 30 05:26 PM
    My Website
    Music Downloads: You Can't Regulate One Industry and Leave Another Alone [view article]
    The many forms of this problem and the attempted solutions are, to me, wildly entertaining to watch as a student of business and marketing in mass media. The only certainty I can predict is that the consumer will ultimately win. The content controllers who survive and prosper will be the ones smart enough to pan for gold in the stream rather trying to build dams and levies to fight a losing battle against nature. As a songwriter, musician, and independent label owner, I'll be spreading the net far and wide to be sure my content is available whenever and where ever people look for it. Sometimes the folks looking won't want to pay and I'm sure they'll find a way to partake without doing so. That's part of doing business in a changing digital landscape if you ask me. It's only my problem if the seeker who's willing to pay can't find my work. For the folks intent on theft, I'll leave that up to karma. Reply
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