NEWS CORP (NWS)

All Comments on NWS

  • commenter
    billsoldest
    Jul 24 10:53 AM
    Key Datapoints on Internet Advertising and Content from The New York Times Co. [view article]
    You could readers a greater service by interpreting this.

    What's a content vertical, CPM, and cannibalization, for example?     Reply
  • commenter
    Jon T
    Jul 24 10:40 AM
    Music Downloads: You Can't Regulate One Industry and Leave Another Alone [view article]
    Quite right.

    This British Government goes off half-cocked at every opportunity. It's quite unbelievable.

    And if they do do this, what comes next, books, film and every other type of digital consumable?

    The mess we in, and it could be far worse without the efforts of Apple's iTunes (5 billion songs and counting) is entirely due to the backwardness and greed of the music labels. Having made the mess they want to resort to legislation, and what government is more willing to issue legislation on anything that moves than this one?     Reply
  • commenter
    MichaelComea
    u
    Jul 23 11:00 PM
    My Website
    5 Key Quotes from Yahoo! on the Internet Industry [view article]
    So the user base is growing by double digits, page views are up 20%+, U.S. search queries up 11%+, but revenue is up just 8%? Can someone please explain to me how this company is worth more than $33 a share? Reply
  • commenter
    SCovert
    Jul 23 08:13 PM
    5 Key Quotes from Yahoo! on the Internet Industry [view article]
    His point was, here are the salient points so you don't have to read the whole transcript or listen to the call. Reply
  • commenter
    Harsh
    Jul 23 07:30 PM
    5 Key Quotes from Yahoo! on the Internet Industry [view article]
    And the point is.... Reply
  • commenter
    swaps
    Jul 21 10:39 PM
    A Silver Lining in the Newspaper Crisis [view article]
    I work in the print news media and I agree the problem is content. I edit a 1500-circulation weekly and virtually all the 600 street copies I put out are snapped up by the time I get back a week later. I focus on local news - crime, human features, courts, local sports and meetings.

    On the national level, the problem is that a lot of news is now appearing on the internet because the clowns in charge have to defer to the agenda-driven money men who are going along with the fantasy-illusions being spun by the Administrations.

    I look at the original footage CNN shot at the Pentagon onthe Second Day of Infamy and then I read the official news coverage, and I allege that accounts for the masses increasingly waking up and realizing mass media - print and electronic - are irrelevant and inaccurate.

    The Denver Post has spilled tons of ink to detail the plight of poor illegally here aliens who are struggling in their attempts to get free college, free medicine and to maintain a birth rate here that is much higher than back in repressive Mejico. The Post ignores the plight of the legally here native Americans whose jobs were outsourced and now must compete with the wage-busting immigrants that callous, nation deconstructing opportunists have lured in.

    The globalist driven agenda that deflates wages - has destroyed the banks, which require ever inflating wages to pay off usury. Now that wage deflation is taking out the midldle class that used to read newspapers. Young 20 somethings struggling in their jungles not only have an aversion to reading, they have an aversion to paying $300 a year for media that stains your hands black and does not have relevant content that can't be found anywhere else cheaper.


    Reply
  • commenter
    Relayer10
    Jul 21 10:19 PM
    A Silver Lining in the Newspaper Crisis [view article]
    As a 26 year newspaper advertising manager....both family owned and publicly traded corporations...

    The problems usually lie in two areas. Publicly traded companies are primarily motivated by profit margins. Historically, the margins have been 40%. In the more recent past those margins were near 30%. Now, newspapers are hoping for something near 20%. How many businesses out there would call a 20% profit margin BAD? Publicly traded companies put pressure on local publishers to deliver that margin...no matter what they have to do to achieve it. A great many publishers fear their own jobs first, and have NO long term plan or vision at the local level. This means simply "cut", without regard to what those cuts mean in the future....a future that can be as close as the next quarter.
    Family owned newspapers tend to take the content and the long term outlook very seriously. Profit margins are just as rich as the others. They tend to cut in a very different way, and usually are hesitant to cut at all.

    The second area is advertising. The main reason newspapers are in the state they are now in is due to shortsighted corporate demands of the last 8 years or so. As the internet began to rise, corporations refused to execute more customer friendly pricing, and realize the need for integration of the web. When the opportunity came to capture the revenues from local customers, they priced themselves out of reach for medium to smaller sized local customers. They refused to invest in the web in a meaningful way to bring the power of the web to those same customers.

    Consequently, those local customers began to drift to other mediums. Now, when the newspaper needs those locals, they are not available to them. Many newspapers have resorted to selling space at firesale prices to prop up weak days or months. What was a rare "deal" is now so common as to make published rates only a reference point. This is also the fault of local publishers, and corporate directives. Instead of moving toward the local advertiser, the shortsighted greed of the early part of this decade carried forward until the bottom began to fall out in 2006. Most advertising executives were pointing this out as early as 2004. No one took the warnings seriously, and the collapse began in earnest early in 2007. In the last 5 years or so, many publishers come from the accounting or financial disciplines, where they used to be either Newsroom or Advertising professionals. Accountants tend to cut expense to reach the profit target. They do not have the vision, or temperament to take risk. Therefore, they cut to profitability. And they did, and continue to do. Unfortunately, at some point that approach reaches an end. When that end has been reached, that visionless publisher has cut most of the talent that could have kept the long term issues from becoming as severe- possibly avoid it altogether. Now, when they need the very best and brightest talent, that talent has been driven out of the business.

    Now, they still refuse to believe that the web will eventually replace them. Unfortunately, they still have no long term vision...and think the recession is the problem. Now that current short sighted view drives even more away from them. If you own stock in publicly traded newspapers...don't expect any significant return to greatness in the near future!

     Reply
  • commenter
    The Shepherd
    Jul 21 05:08 PM
    My Website
    The End of Broadcast TV Nears [view article]
    I don't understand why the stockholders don't demand more from TV executives. Sort of reminds me of General Motors, "We just need to market the product right, more gas hogs, more Hummers". TV is a vast wasteland, I too say, "Let it die". I canceled my satellite service in 2002 and have been TV free since then. Reply
  • commenter
    Not
    surprised
    Jul 21 02:56 PM
    The End of Broadcast TV Nears [view article]
    Like the movie studios, the networks have become divisions of very large multi-national corporations with many other interests.Each division must show substantial profits or else. The result is the production of least common denominator tv and films notwithstanding the abysmal content of the product.TAKE NO RISKS in the choice of material.I write this as a former film producer and studio executive of many years standing. Reply
  • commenter
    Nigel
    Shiftright
    Jul 21 02:19 PM
    The End of Broadcast TV Nears [view article]
    What a great article! As an engineer that deals with broadcasters and networks, I learned several years ago that with minor exceptions, the technology and programming are irrelevent to management. They don't want to pay for anything unless it interrupts the flow of the commercials. Good enough is good enough. Redundancy? Nobody's watching our digital anyways. 2009 is going to be a lot of fun. Reply
  • commenter
    User 190816
    Jul 21 10:12 AM
    My Website
    The End of Broadcast TV Nears [view article]
    another in the long long line of shock columnists pronouncing the death of broadcast TV. but i have to say this is the first time i've read in the same article the solution is the same = broadcast TV.

    you can't have it both ways. which is it? (here's a hint: see your own line about "people don't have an Internet room in the house")

    Reply
  • commenter
    John
    Pseudonym
    Jul 21 09:40 AM
    A Silver Lining in the Newspaper Crisis [view article]
    The reason I don't read print is because there is nothing to read!

    Content please!

    I get far better info for free and it's more up to date.

    If you want to save a paper, make it worth more than the 50 cents it costs to buy it...

    My local paper is nothing more than an outlet for 60's leftovers to vent their leftist views.

    I don't mind listening to all opinions, but hearing the same thing from one side for 20 years is a little tiring.     Reply
  • commenter
    CT
    Programmer
    Jul 21 08:49 AM
    The End of Broadcast TV Nears [view article]
    Good article, but I think your "big show" type of thinking won't go far anymore with TV, or any other media for that matter. I'm 40, and when we were kids there were basically 4 or 5 channels to watch. You still watched on days when, if you had been the program director, shows were on that you wouldn't necessarily put on. Sure, there were really good shows on. But if there had been adequate competition, would you really have watched one of the big three networks during prime time? How many half-hour shows had good ratings just because they were plugged in between the good half-hour show at 8pm and the good show at 9pm? "Good" content is relative. People say that there are 200 channels on cable and nothing to watch, but the reality is that out of those 200 channels they may be interested in about 10 of them, but someone else would pick 10 different channels. Media is now spread out amongst a vast array of programming that can't possibly hope to attract the huge audiences of the past because not everyone is interested in the same thing. Your Superbowl analogy is an anomaly. I wasn't one of those millions of viewers because I can't stand football. You put on nothing but football on TV and you're lost me entirely. What will save the big media companies is to continue to buy up the little channels, but keep the targeted programming. Look at how many cable channels NBC owns now. The ad revenues will be lower for any given channel, because the audience is smaller, but the scale of the entire multi-channel operation will provide the revenues.

     Reply
  • commenter
    exnews
    Jul 21 08:13 AM
    A Silver Lining in the Newspaper Crisis [view article]
    Written like a true "suit". The only thing newspapers have done is shift their resources to advertising. Now more than ever, you have to go through a maze of ads just to find a few lines of actual content. Put a fork in them, they've simply become spammers in print. Reply
  • commenter
    crowdofcheer
    leaders
    Jul 21 04:02 AM
    The End of Broadcast TV Nears [view article]
    if you want to know what's going to be "red hot"? : just wait till analog is outlawed in 2009. local pirate broadcasts are going to be what every intelligent curious entertainment goer is going to be watching. this country's population is already super-thirsting for unfiltered broadcast, and only satellite can deliver something remotely related to that. but even satellite can't deliver real unfiltered mystique as illegal local origination broadcast. the nonsensical Congressional ban on analog is only going to help that along very nicely.

    does this help anyone in investing? no. do i care? no. fact: young people don't watch network TV. the profit engine of advertising is falling in conjunction with that. you can bring up any Nielson stat you want, nothing is going to change the reality.

    broadcast TV has lost touch with people. finished.     Reply

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