- Media networks play an important role for content owners such as Viacom.
- VH1 at present is doing extremely well and has expectations of continuing this progress.
- Viacom benefits from this as VH1 accounts for 5% in its stock value.
- In the last quarter, 80% of the total revenue for the company came from its TV network business.
- Magna Global has cut down its forecast for 2014 ad growth to 3.5% which stood at 4.4% in the previous year.