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I've read this thing twice now and just do not see it as that bad! %'s are up and it is a realstic look at the future.
Current bid/ask is 19.85/19.95 after going to the low 15.00 range. Closed at 17.91. I don't think anyone saw that price action coming.
Just the people that bought it at 15.00 !! They are out dancing now...Lol.....
Prior growth was 60-80% per year, now projecting 18-20%?
Sounds like an obtainable & realistic growth percentage. I read they are also going to be filling store brand
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Keurig Green Mountain Inc
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