top_tier

Apple: Next Leg Up Will Be From Enterprise Accounts

Always follow the money, in this case saving it.

Sure, Apple computers are more expensive, but they're less demanding to service and more user friendly. No doubt there will be IT push back because of this, however, even if an entire business doesn't go Mac in one fell swoop, look for the product to encroach on the edges of big business. Once the value proposition is evident the floodgates will open. Small to mid size business will be easier. Look too for Mac business apps to become more robust brought about because of less risk in their development aka bootcamp etc., which provides a sort of crossover safety net making these intellectual assets transient.