FreeRange

Apple Seems Desperate to Enter Chinese Handset Market

There are tremendous opportunities for Apple across the board in China. I have been coming here for 10 years and just recently moved to Beijing from the US. There are iPhones all over the place here (and no, not counterfeit ones) and Apple doesn't even sell them in China - it is estimated around 1 million currently. This is without any promotion or distribution. Further, the halo effect for the mac, as the official iPhone launch happens, will be tremendous. With only one corporate Apple store in China, their is indeed significant room for growth. Their is a huge Chinese middle class now that clamors for high quality name brand products - a good example is the incredible number of Audis, Mercedes and BMWs on the road here. Truly eye opening. Go Apple!