I don't think the hokey faux-Italian size names are mandatory. I always say "Medium coffee" and they always know what I mean. I'm always impressed that they can roll with a venti-soy-half-caff-ca... from one guy and a medium coffee from the next guy with such ease. And maybe they were arrogant in 2004 but the 50% decline in stock price may just have humbled them, as they seem to be at least trying to listen more to what their customers want.
Starbucks Gets 'Neutral' Rating Ahead of Earnings Report [View article]
Just a thought: if Starbucks is such a crappy business model, how come every Starbucks I go to is crowded? And why is the conventional wisdom that every drink at Starbucks costs $5? I've never paid $5 for a coffee, and I've been going to Starbucks for years.
dNova, I almost dumped my ESLR about 6 months ago when Cramer said the whole sector was a "SELL SELL SELL." It has more than doubled since then. When he trashed SBUX, I averaged down. I'm hoping this "anti-Cramer" strategy pays off again! I think this company is still growing, still offers a good product and has very loyal customers. Sure there are risks, but I think SBUX will re-gain momentum.
Liquidity Preferences: Molson Coors vs. Starbucks [View article]
Making Starbucks Exciting Again [View article]
And maybe they were arrogant in 2004 but the 50% decline in stock price may just have humbled them, as they seem to be at least trying to listen more to what their customers want.
Starbucks Gets 'Neutral' Rating Ahead of Earnings Report [View article]
Starbucks: Accept The Addiction [View article]
I almost dumped my ESLR about 6 months ago when Cramer said the whole sector was a "SELL SELL SELL." It has more than doubled since then. When he trashed SBUX, I averaged down. I'm hoping this "anti-Cramer" strategy pays off again!
I think this company is still growing, still offers a good product and has very loyal customers. Sure there are risks, but I think SBUX will re-gain momentum.