mlongj

Don't Like Celsius Holdings? Try Cel-Sci Instead

Bosstweed,

A concern is justified at this point. However, the intention is to be listed on NYSE instead of OC which is more palatable to the investment community. If they are at .25 to .3 when the reverse split is initiated, it would amount to somewhere between 5.00 and 6.00 per share. Since I am in long with over 30,000 shares @.4 it would take an increase to 7.50 per share to break even. Challenging but not impossible. I have had moments where I felt like this has been a poor decision, but I still feel if they market this correctly it could still pay off. Mario Lopez is in the mix now and they are on the "big board" at times square. This is only December and according to the CC, Haley indicated this would not start til after the first of the year. So, they are early on the marketing. The big push is expected to hit in January-February when the national cable and network campaign hits. Mario will be in these ads as well, so it is now a waiting game. I still think they have the potential to be huge, but it is somewhat nerve wracking to say the least. I guess thats why they call it going long...

Best of luck to you on this. You are not alone.

Long CSUH.OB


On Nov 19 03:42 PM bosstweed wrote:

> Well this explains the Thalmann $.90 target:
>
> The registration statement indicates the common stock will be offered
> in an underwritten offering at a price per share to be determined,
> through Ladenburg Thalmann & Co. Inc as lead underwriter.
>
> The new issuance of 2.5 million made the stock tank 14% today. The
> more I learn about celsius the more I regret going long....

Don't Like Celsius Holdings? Try Cel-Sci Instead

Didn't Steve Haley state in the conference call that Celsius would be at "net income profitability" in 2010? Either he is a complete liar or there is some truth to this statement. After all, he is the CEO. I think patience will prevail on Celsius from an investment perspective. It is certainly worth a couple of more quarters to see what will be put in play with Mario Lopez. He is current and is known by most people I have asked. The .90 price is looking forward 12 months, if I am not mistaken, so patience is the key IMHO. It is a good product and just needs the awareness campaign to do its job.

Since there was no profit this quarter, I believe many investors feel they can wait until 2010 and get back in. However, if they add Walmart to the Costco distribution, this will be an overnight winner. Many things can transpire between now and next quarter as Steve outlined in the CC. I continue to remember the line about "net income profitability" in 2010. I guess we will have to wait and see.

Thanks for the update VCF.

Long CSUH